Business X-Ray™
The 7-Layer Business Diagnosis Program. Convert business guesswork into boardroom diagnostic clarity. Submit your business to a structured 62-point examination across 7 operational layers + Founder Mindset layer, receive a personalized report, and join a 3-hour live masterclass.
The Diagnostic-First Model
A physician who prescribes before examining is guilty of negligence; a business advisor who recommends tactics before understanding the underlying system commits the same error.
Diagnosis Precedes Prescription
Most businesses fail not for lack of effort, but for lack of accurate diagnosis. No fix is recommended until the primary bottleneck is identified and named.
Personalisation Drives Retention
Generic business courses are abandoned. A personal report with the founder's own name and actual layer scores is studied and executed.
Clarity Creates Appetite to Scale
When an owner sees precisely what operational layer is dragging profits down, the desire to fix it becomes self-generated rather than sold.
The 7-Layer Diagnostic Architecture
62 questions across 7 operational layers (210 points) + Founder Mindset layer (40 points). Total: 250 points.
Offer & Value Proposition
Positioning, pricing power, target audience clarity, value messaging, and differentiation margin.
Lead Generation & Acquisition
Lead predictability, multi-channel acquisition, customer acquisition cost (CAC) control, and organic vs paid split.
Sales Conversion & Pipeline
Sales scripts, objection handling, closing rate, CRM pipeline tracking, and follow-up discipline.
Service Delivery & Operations
Onboarding speed, quality control, SOP documentation, fulfillment efficiency, and operational capacity.
Retention, LTV & Referral Engine
Churn rate, repeat purchases, client satisfaction, referral mechanics, and lifetime value optimization.
Team, Delegation & Leadership
Org chart clarity, key-person dependency, delegation framework, role clarity, and team accountability.
Financial Management & Cashflow
Margin health, cash flow visibility, unit economics, profit allocation, and financial forecasting.
Founder Mindset Layer
Completed by the founder. Evaluates Activity Default, Bottleneck Attachment, Decision Avoidance, Micromanagement, Financial Avoidance, & Comfort-Zone Traps.
4 Included Diagnostic Bonuses ($180+ Value Stack)
Founder Time-Audit Framework
Structured audit log isolating low-value operational tasks from high-leverage CEO activities.
Attrition & Churn Canvas
Customer & employee leak diagnostic canvas pinpointing root cause retention breakdowns.
Q1-Response Script Library
Pre-written script templates for lead follow-ups, price increase announcements, & team alignment.
30-Day Founder Community Access
Private access to peer founder community and coach Q&A for 60-day roadmap execution.
Frequently Asked Questions
Everything you need to know about the Business X-Ray™ diagnostic process, report deliverables, and masterclass.